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Enhancing Brand Value: Customization, Laser Engravings and Premium Features

Explores how high‑end customization—such as laser‑engraved branding, ceramic filter tips and creative packaging—can differentiate cones and increase perceived value.

Key sections to cover:

  • Laser engraving and printing: Describe how technology allows logos or patterns to be etched onto the crutch or cone paper, creating memorable brand identities.

  • Premium filter tips: Discuss ceramic or glass tips that cool smoke and elevate the mouthfeel; note that U.S. manufacturers offer ceramic‑tipped cones.

  • Dutch Crown and pressed finishes: Explain the Dutch‑Crown finish adopted by PreRoll Press to prevent canoeing and improve appearance.

  • Custom packaging: Showcase bespoke tins, magnetic boxes or reusable jars that align with sustainability goals and reinforce branding.

Consumer psychology: Illustrate how premium touches can justify higher price points and build loyalty.

S Thakur

Enhancing Brand Value: Customization, Laser Engravings and Premium Features

Explores how high‑end customization—such as laser‑engraved branding, ceramic filter tips and creative packaging—can differentiate cones and increase perceived value.

Key sections to cover:

  • Laser engraving and printing: Describe how technology allows logos or patterns to be etched onto the crutch or cone paper, creating memorable brand identities.

  • Premium filter tips: Discuss ceramic or glass tips that cool smoke and elevate the mouthfeel; note that U.S. manufacturers offer ceramic‑tipped cones.

  • Dutch Crown and pressed finishes: Explain the Dutch‑Crown finish adopted by PreRoll Press to prevent canoeing and improve appearance.

  • Custom packaging: Showcase bespoke tins, magnetic boxes or reusable jars that align with sustainability goals and reinforce branding.

Consumer psychology: Illustrate how premium touches can justify higher price points and build loyalty.

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